TYPOBerlin 2008 - Image

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About the person

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Adam

 

Twardoch

 
 
Portrait Adam Twardoch
 
Adam Twardoch is working in the field of font technology, multilingual typography, Unicode and OpenType. He serves as product and marketing manager at Fontlab Ltd, a renowned vendor of font creation software. He also works as a typographic consultant Adobe, Bitstream/MyFonts, Linotype, Monotype, Microsoft, Corel and other clients worldwide. 2000-06 he was Board member and country delegate for Poland at Association Typographique Internationale (ATypI), of which he remains a member. Adam is a frequent conference speaker and regularly teaches workshops in font creation (Wyszynski University in Warsaw, University of Reading, HGB in Leipzig, American University in Dubai and other schools worldwide). In 2007, Adam edited the Polish edition of Robert Bringhurst's book »The Elements of Typographic Style«.
 
 
 

Verdana is good, mine is better (G)

 
Type is an integral component of each image campaign, but the Web does not allow us to use the countless typefaces that we use in print. We can use non-default fonts in certain portions of a website using Flash and
graphics, but not in the searchable text portions. For those, only a few standard fonts such as Verdana or Georgia can be used. New techniques such as web fonts, embedded web fonts and embedded web photofonts remove those limitations. Soon, we will be able to set the typography on the Web free. Adam Twardoch shows which tools and techniques can be used to make the first steps.